Get to Know Us
We are an intimate design studio dedicated to crafting soulful and impactful design solutions.
Our purpose is to empower people who run soulful businesses, enabling them to grow and live their own version of success.
Our Process
Start Your  Journey
Onboarding
Research & Discovery
Conceptualisation
Design
Presentation & Refine
Launch

It's time to level up and spark some action into this dream of yours. A gorgeous brand that is aligned to the heart of your business starts here. Get in touch by submitting an inquiry form on our contact page. Upon receiving your enquiry, we will send you our Capabilities Deck, which contains information on our services and pricing.

We limit the number of projects we take on each year to ensure the best experience for our clients and a smooth creative process. Do not hesitate to get in touch – we would love to hear your story.

Our client onboarding process is designed to ensure a smooth and enjoyable start to our partnership.

Here’s what you can expect:

  • Initial Consultation: We'll kick things off with a friendly chat to understand your business, goals, and vision. This helps us get to know you and tailor our approach to your needs.
  • Proposal and Agreement: Based on our discussions, we’ll present a detailed proposal outlining our plan and scope of work. Once you’re happy with it, we’ll finalise the agreement and get started.
  • Ongoing Communication: Throughout the process, we’ll maintain open and regular communication, keeping you updated on progress and seeking your feedback to ensure we’re aligned with your vision.

Building a brand requires business acumen and design thinking. Our first priority is to understand your company: its mission, vision, values, target audience, work culture, competitive advantage, strengths and weaknesses, goals and challenges for the future. While design aesthetics are important, we need to ensure that the design solutions are linked to your business goals.

Depending on your project's scope, you will either complete a Branding Questionnaire, or we will develop a comprehensive Brand Strategy together. Brand Strategy includes some or all of these Research & Discovery methods:

  • Interviewing key decision makers

  • Online surveys

  • Marketing audit

  • Competitive audit

The conceptualisation stage is where the magic truly begins. During this phase, we take all the insights and information gathered during our initial stages and start generating ideas on how to best express the heart of your brand. We brainstorm, sketch, and explore ideas to develop unique concepts.

We focus on:

  • Creative Exploration: Generating diverse ideas and visual styles that align with your brand’s core.
  • Moodboards and Concepts: Creating visual representations and draft concepts to give you a tangible sense of the direction we’re heading into.
  • Collaborative Feedback: Sharing these initial concepts with you, inviting your thoughts and feedback, and refining our ideas to ensure they perfectly match your vision.

This stage is all about creativity and collaboration, and we’re here to ensure you feel involved and excited about the emerging identity of your brand.

We are ready to bring your brand to life and implement the winning concepts! During this phase, we meticulously craft the visual elements of your brand, ensuring every detail aligns with the vision and strategy.

Here's what you can expect:

  • Refined Visuals: We take the chosen concepts and develop them into comprehensive designs, including a full logo suite, colour palette, typography, and other key visual elements.
  • Digital Mockups: Creating realistic mockups to show how your brand will look in real-world applications, from social media profiles to print.
  • Brand Collaterals: Designing essential brand materials such as business cards, stationery, packaging, and any other assets that represent your brand.

In the Presentation & Refine stage, we showcase the thoughtfully crafted designs and work with you to fine-tune them to perfection. During this phase, we ensure that every element of your brand aligns with your vision and goals.

Here's what happens:

  • Presentation of Designs: We present polished designs, showcasing how your brand identity comes together across various applications. This includes detailed visuals and mockups to help you visualise the final look.
  • Client Feedback: We invite your feedback, valuing your insights and preferences. This collaborative dialogue ensures that the designs resonate with you and reflect your brand accurately.
  • Refinement Process: Based on your feedback, we make any necessary adjustments and refinements. We tweak and perfect every detail, ensuring the final design makes all of us excited to share it with the world.
  • Final Approval: Once you are completely satisfied with the refined designs, we move forward with your approval, confident that your brand identity is now a true reflection of your business.

The Launch stage is the thrilling culmination of our branding journey together. This is where your new brand identity steps into the spotlight, ready to make its debut and captivate your audience.

Here's what you can expect:

  • Final Deliverables: We provide you with all the final design files and brand assets, perfectly organised and ready for use across all platforms.
  • Implementation Support: We assist with the initial rollout of your brand. We're here to support you every step of the way.
  • Celebratory Launch: Together, we celebrate the successful creation and launch of your new brand. This is an exciting moment for your business, and we're honoured to share it with you.

Launching your brand is a milestone worth celebrating, and we're excited to see your brand come to life and start making a meaningful impact. We're here to ensure everything goes smoothly and to cheer you on as you introduce your brand to the world.

Our Process
Start Your  Journey

It's time to level up and spark some action into this dream of yours. A gorgeous brand that is aligned to the heart of your business starts here. Get in touch by submitting an inquiry form on our contact page. Upon receiving your enquiry, we will send you our Capabilities Deck, which contains information on our services and pricing.

We limit the number of projects we take on each year to ensure the best experience for our clients and a smooth creative process. Do not hesitate to get in touch – we would love to hear your story.

Onboarding

Our client onboarding process is designed to ensure a smooth and enjoyable start to our partnership.

Here’s what you can expect:

  • Initial Consultation: We'll kick things off with a friendly chat to understand your business, goals, and vision. This helps us get to know you and tailor our approach to your needs.
  • Proposal and Agreement: Based on our discussions, we’ll present a detailed proposal outlining our plan and scope of work. Once you’re happy with it, we’ll finalise the agreement and get started.
  • Ongoing Communication: Throughout the process, we’ll maintain open and regular communication, keeping you updated on progress and seeking your feedback to ensure we’re aligned with your vision.

Research & Discovery

Building a brand requires business acumen and design thinking. Our first priority is to understand your company: its mission, vision, values, target audience, work culture, competitive advantage, strengths and weaknesses, goals and challenges for the future. While design aesthetics are important, we need to ensure that the design solutions are linked to your business goals.

Depending on your project's scope, you will either complete a Branding Questionnaire, or we will develop a comprehensive Brand Strategy together. Brand Strategy includes some or all of these Research & Discovery methods:

Conceptualisation
Design
Presentation & Refine
Launch
  • Interviewing key decision makers

  • Online surveys

  • Marketing audit

  • Competitive audit

The conceptualisation stage is where the magic truly begins. During this phase, we take all the insights and information gathered during our initial stages and start generating ideas on how to best express the heart of your brand. We brainstorm, sketch, and explore ideas to develop unique concepts.

We focus on:

  • Creative Exploration: Generating diverse ideas and visual styles that align with your brand’s core.
  • Moodboards and Concepts: Creating visual representations and draft concepts to give you a tangible sense of the direction we’re heading.
  • Collaborative Feedback: Sharing these initial concepts with you, inviting your thoughts and feedback, and refining our ideas to ensure they perfectly match your vision.

This stage is all about creativity and collaboration, and we’re here to ensure you feel involved and excited about the emerging identity of your brand.

We are ready to bring your brand to life and implement the winning concepts! During this phase, we meticulously craft the visual elements of your brand, ensuring every detail aligns with the vision and strategy.

Here's what you can expect:

  • Refined Visuals: We take the chosen concepts and develop them into comprehensive designs, including a full logo suite, colour palette, typography, and other key visual elements.
  • Digital Mockups: Creating realistic mockups to show how your brand will look in real-world applications, from social media profiles to print.
  • Brand Collaterals: Designing essential brand materials such as business cards, stationery, packaging, and any other assets that represent your brand.

In the Presentation & Refine stage, we showcase the thoughtfully crafted designs and work with you to fine-tune them to perfection. During this phase, we ensure that every element of your brand aligns with your vision and goals.

Here's what happens:

  • Presentation of Designs: We present polished designs, showcasing how your brand identity comes together across various applications. This includes detailed visuals and mockups to help you visualise the final look.
  • Client Feedback: We invite your feedback, valuing your insights and preferences. This collaborative dialogue ensures that the designs resonate with you and reflect your brand accurately.
  • Refinement Process: Based on your feedback, we make any necessary adjustments and refinements. We tweak and perfect every detail, ensuring the final design makes all of us excited to share it with the world.
  • Final Approval: Once you are completely satisfied with the refined designs, we move forward with your approval, confident that your brand identity is now a true reflection of your business.

The Launch stage is the thrilling culmination of our branding journey together. This is where your new brand identity steps into the spotlight, ready to make its debut and captivate your audience.

Here's what you can expect:

  • Final Deliverables: We provide you with all the final design files and brand assets, perfectly organised and ready for use across all platforms.
  • Implementation Support: We assist with the initial rollout of your brand. We're here to support you every step of the way.
  • Celebratory Launch: Together, we celebrate the successful creation and launch of your new brand. This is an exciting moment for your business, and we're honoured to share it with you.


Launching your brand is a milestone worth celebrating, and we're excited to see your brand come to life and start making a meaningful impact. We're here to ensure everything goes smoothly and to cheer you on as you introduce your brand to the world.

Our Processes
Start Your Journey

It's time to level up and spark some action into this dream of yours. A gorgeous brand that is aligned to the heart of your business starts here. Get in touch by submitting an inquiry form on our contact page. Upon receiving your enquiry, we will send you our Capabilities Deck, which contains information on our services and pricing.

We limit the number of projects we take on each year to ensure the best experience for our clients and a smooth creative process. Do not hesitate to get in touch – we would love to hear your story.

Onboarding

Our client onboarding process is designed to ensure a smooth and enjoyable start to our partnership.

Here’s what you can expect:

  • Initial Consultation: We'll kick things off with a friendly chat to understand your business, goals, and vision. This helps us get to know you and tailor our approach to your needs.
  • Proposal and Agreement: Based on our discussions, we’ll present a detailed proposal outlining our plan and scope of work. Once you’re happy with it, we’ll finalise the agreement and get started.
  • Ongoing Communication: Throughout the process, we’ll maintain open and regular communication, keeping you updated on progress and seeking your feedback to ensure we’re aligned with your vision.
Research & Discovery

Building a brand requires business acumen and design thinking. Our first priority is to understand your company: its mission, vision, values, target audience, work culture, competitive advantage, strengths and weaknesses, goals and challenges for the future. While design aesthetics are important, we need to ensure that the design solutions are linked to your business goals.

Depending on your project's scope, you will either complete a Branding Questionnaire, or we will develop a comprehensive Brand Strategy together. Brand Strategy includes some or all of these Research & Discovery methods:

  • Interviewing key decision makers

  • Online surveys

  • Marketing audit

  • Competitive audit
Conceptualisation

Our client onboarding process is designed to ensure a smooth and enjoyable start to our partnership.

Here’s what you can expect:

  • Initial Consultation: We'll kick things off with a friendly chat to understand your business, goals, and vision. This helps us get to know you and tailor our approach to your needs.
  • Proposal and Agreement: Based on our discussions, we’ll present a detailed proposal outlining our plan and scope of work. Once you’re happy with it, we’ll finalise the agreement and get started.
  • Ongoing Communication: Throughout the process, we’ll maintain open and regular communication, keeping you updated on progress and seeking your feedback to ensure we’re aligned with your vision.
Design

We are ready to bring your brand to life and implement the winning concepts! During this phase, we meticulously craft the visual elements of your brand, ensuring every detail aligns with the vision and strategy.

Here's what you can expect:

  • Refined Visuals: We take the chosen concepts and develop them into comprehensive designs, including a full logo suite, colour palette, typography, and other key visual elements.
  • Digital Mockups: Creating realistic mockups to show how your brand will look in real-world applications, from social media profiles to print.
  • Brand Collaterals: Designing essential brand materials such as business cards, stationery, packaging, and any other assets that represent your brand.
Presentation & Refine

In the Presentation & Refine stage, we showcase the thoughtfully crafted designs and work with you to fine-tune them to perfection. During this phase, we ensure that every element of your brand aligns with your vision and goals.

Here's what happens:

  • Presentation of Designs: We present polished designs, showcasing how your brand identity comes together across various applications. This includes detailed visuals and mockups to help you visualise the final look.
  • Client Feedback: We invite your feedback, valuing your insights and preferences. This collaborative dialogue ensures that the designs resonate with you and reflect your brand accurately.
  • Refinement Process: Based on your feedback, we make any necessary adjustments and refinements. We tweak and perfect every detail, ensuring the final design makes all of us excited to share it with the world.
  • Final Approval: Once you are completely satisfied with the refined designs, we move forward with your approval, confident that your brand identity is now a true reflection of your business.
Launch

The Launch stage is the thrilling culmination of our branding journey together. This is where your new brand identity steps into the spotlight, ready to make its debut and captivate your audience.

Here's what you can expect:

  • Final Deliverables: We provide you with all the final design files and brand assets, perfectly organised and ready for use across all platforms.
  • Implementation Support: We assist with the initial rollout of your brand. We're here to support you every step of the way.
  • Celebratory Launch: Together, we celebrate the successful creation and launch of your new brand. This is an exciting moment for your business, and we're honoured to share it with you.


Launching your brand is a milestone worth celebrating, and we're excited to see your brand come to life and start making a meaningful impact. We're here to ensure everything goes smoothly and to cheer you on as you introduce your brand to the world.

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Testimonials
“Best designer in the business. I can’t thank Zoe enough. I feel like she went into my head, picked out everything and brought it to life! I didn’t even realise I needed those colours in my life until I saw them. It’s so different from what any other photographer has, and I am so excited for everyone to see my new branding!”
Charlotte
Charlotte Kinsella Photography
“Working with Zoe was an absolute pleasure. She delivered a result which was beyond my expectations. Her astuteness, attention to detail and thoughtful nature was evident in all of the clever, meaningful little details in her designs. She made the process very easy for me and filled me with confidence that things were being handled in a highly professional manner.”
Carmen
Sunflower Journal
“Zo is a powerhouse of knowledge and someone I would trust wholeheartedly with any design needs! She did an amazing job with my photography rebrand and I’ll be forever grateful for everything she has done!
If you’re on the fence about hiring a designer, take this as your sign to go for it!”
Sarah
Sarah Louise Photography
“The journey of creating our brand identity has been enjoyable, and we were a bit sad to see it nearing completion. However, we're also excited to have tangible results that we're proud of! We are really pleased with the outcome. We particularly love the boldness, originality, and hand-printed feel of our new logo. We believe its energy will be a great asset in attracting our dream clients.”
Mante and Prima
Studio Era
“Thank you for your exceptional work! Your creativity and ability to understand our needs made the process a true pleasure.”
Anne and René
Bauhof Dorsch
“I would like to thank you for your effort, ideas, and enthusiasm for helping our brand shine. To see the new designs appear makes us proud and happy. We get a lot of positive feedback. It was a pleasure to work with you and again, and I love how your designs bring our vision to reality.”
Conny
Aava