This is a branding project for a beautician in Edinburgh which includes a logo, brand guidelines and stationery designs for print.
This is my most recent branding project for a beauty therapist specialising in eyebrows and eyelashes.
The client wanted a modern, clear logo which wasn’t overtly feminine. She was particularly keen for me to explore geometrical shapes, especially triangles. The client also mentioned that she would like to have eyes or eyebrows featured.
Once the logo was presented to the client, it ticked all the boxes immediately. The typography is modern and with plentiful spacing it has a lot of breathing space and exudes freshness. I have also incorporated an eye with eyelashes into the design without making it too obvious or plain.
This brand was created during my employment at Sunshine Communications.